DOA Shrimp Lures with Mark Nichols

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Instructor: William Toney
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DOA shrimp lures in 2" to 6" sizes earn gold standard status through versatility across inshore scenarios. Mark Nichols and Capt. William Toney reveal multiple rigging techniques including jig heads, cork fishing, tail-first setups, and weedless configurations for varied cover, plus skipping methods reaching shadowed dock and mangrove zones where snook and redfish hold during bright conditions.

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Why Are DOA Shrimp Lures Considered the Gold Standard in Artificial Baits?

Mark Nichols, founder of DOA Lures, discusses the versatility and effectiveness of DOA shrimp lures with Capt. William Toney, revealing why these soft plastics earned gold standard status among artificial offerings for targeting redfish, trout, and snook. Available in 2", 3", 4", and 6" sizes, the lures address the full range of forage sizes inshore species encounter throughout Florida's varied habitats.

The gold standard designation comes from field-proven performance across multiple fishing scenarios, from open flats to heavy mangrove cover. Understanding how to adapt shrimp lures to various fishing conditions and cover types determines whether presentations trigger strikes or get ignored by selective fish.

How Do Multiple Rigging Techniques Expand DOA Shrimp Applications?

Nichols and Toney share multiple techniques for fishing artificial shrimp, demonstrating that single rigging methods limit effectiveness. The versatility of DOA shrimp allows tactical adjustments based on structure and conditions encountered.


Rigging options include:

  • Using jig heads for open water and grass flats presentations
  • Fishing under a cork for sight fishing or suspended redfish
  • Rigging shrimp tail-first creating different swimming profiles
  • Weedless rigging for heavy cover around mangroves and docks

Each method addresses specific scenarios where cover, current, and water conditions dictate optimal presentation styles.

What Skipping and Retrieval Techniques Trigger Strikes Under Structure?

Nichols demonstrates how to skip shrimp lures under docks and mangroves, reaching shadowed zones where snook and redfish hold during bright conditions. This technique allows presentations penetrating areas conventional casts cannot access effectively.

Retrieval methods shared include cadences and speeds matching how natural shrimp move in current and around structure, creating the lifelike action that triggers aggressive responses from inshore species recognizing familiar prey behavior.

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Captain William Toney

Captain William Toney, a Florida native, is a fourth-generation fishing guide known for his expertise in Redfish, Sea Trout, Mangrove Snapper, Snook and other fish species. He is a licensed and insured guide, a Homosassa Guide's Association member, and hosts 'In The Spread', an online fishing instruction platform. Toney's expertise in redfish, tides, and bait presentation is unparalleled, and he shares his knowledge on seasonal fish migration patterns and tidal flows. His dedication to passing on his knowledge to younger generations is invaluable.

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